MarketFlow | Lead Generation & Marketing Automation | Hawthorne Systems
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MarketFlow, Lead Generation & Marketing Automation

Capture more leads.
Convert them automatically.

MarketFlow is a comprehensive lead generation and marketing automation system built by Hawthorne Systems. Find, capture, and nurture new customers across multiple channels with automated follow-up that never sleeps.

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Core Features

A full lead engine, built into one system.

Multi-Channel Lead Capture

Capture leads from web forms, landing pages, social ads, phone calls, and more, all flowing into one organised pipeline.

Lead Scoring & Qualification

Automatically score and prioritise leads based on behaviour, source, and engagement, so your team focuses on the hottest opportunities.

Email Automation Campaigns

Personalised email sequences triggered automatically by lead behaviour. Nurture at scale without writing a new email every day.

SMS Marketing Automation

Reach leads via SMS at the right moment. Automated text follow-ups that dramatically increase response rates.

Automated Follow-Up Workflows

Multi-step follow-up sequences that keep your business top-of-mind from first enquiry to closed deal, without manual effort.

Pipeline & Performance Analytics

Clear visibility into your entire lead pipeline. Track conversion rates, campaign performance, and revenue attribution in real time.

Key Benefits

What MarketFlow gives your business

Consistent Flow of Qualified Leads

Stop relying on word of mouth. Build a reliable, automated lead generation engine.

Faster Lead Conversion

Instant automated follow-up means leads are engaged before they’ve had a chance to contact a competitor.

Automated Nurture Sequences

Not every lead converts immediately. MarketFlow keeps them warm with intelligent follow-up until they’re ready.

Reduced Manual Follow-Up

Your team spends time closing, not chasing. The system handles outreach automatically.

Full Pipeline Visibility

Know exactly where every lead is, what’s working, and where to focus next.

Data-Driven Marketing Decisions

Clear analytics tell you which campaigns, channels, and messages are actually generating revenue.

Common Questions

MarketFlow FAQs

What is MarketFlow?

MarketFlow is a lead generation and marketing automation product built by Hawthorne Systems. It captures leads from multiple channels, scores and qualifies them automatically, and runs follow-up sequences so enquiries are nurtured without manual chasing.

What channels does MarketFlow capture leads from?

MarketFlow captures leads from web forms, landing pages, social ads, phone calls, and other enquiry sources, bringing them all into one organised pipeline instead of scattered across separate tools.

How does lead scoring work in MarketFlow?

MarketFlow automatically scores and prioritises leads based on behaviour, source, and engagement, so your team can focus on the opportunities most likely to convert rather than treating every enquiry the same.

Can MarketFlow send both email and SMS follow-ups?

Yes. MarketFlow runs personalised email sequences and SMS follow-ups triggered automatically by lead behaviour, keeping prospects engaged across the channel they’re most likely to respond on.

Can I see how my campaigns and pipeline are performing?

Yes. MarketFlow includes pipeline and performance analytics that show conversion rates, campaign performance, and revenue attribution, so you can see what’s actually generating business.

Get Started

Build a lead engine
that runs itself.

Book a discovery call and we’ll show you exactly how MarketFlow can systematise your lead generation and convert more enquiries into paying customers.

No obligation. No hard sell. Just a straight conversation about what’s possible.